Speakers:
Jed Seifert, Co-Founder, Stakes Manufacturing
Shawn Sckoropad, Co-Founder, Printeez
Rodney McDonald, Co-Founder & Co-Owner, USColorworks
Daniel McKae, Owner and Chief Operating Officer, DO Apparel
Athleisure isnt a trend, it is a growth engine that is still accelerating. While growing at double the page of broader apparel, the brands winning today aren’t just designing better products — they are running a different operating playbook. Faster refresh cycles. Smaller, smarter drops. Less inventory risk. Higher expectations on quality. And almost all of it built on polyester-rich performance fabrics that don’t forgive sloppy execution.
Understanding what’s really driving demand, where the profit pools actually live, and why agility is not the price of entry, not just a competitive advantage. Athleisure sits at the intersection of sport, fashion, and lifestyle – and digital production on synthetics is rewriting the rules. From rapid colorway drops, micro-collections to personalization, teamwear, the brands that win are the ones that can respond in weeks not seasons.